At Above Benchmark we love sneezers and have a lot of them working with us. No, we don’t mean people prone to hayfever. We mean […]
What’s really important to our customers and how can we increase their loyalty? In the customer experience sector, we are asked this question regularly. […]
Customer satisfaction surveys help you understand your customers, leading to a more positive customer experience and increased sales. We look at the top ways you can boost your survey returns and learn more from your customers.
In the increasingly difficult and competitive marketplace, having your contact and trading info easily accessible is vital to your success. Here are six top ways to keep your customers informed.
Mystery Shopping is a qualitative and accurate way to assess customer service standards, but its reputation leaves a lot to be desired. In this article we do a mini-reputation audit on Mystery Shopping and explain why it's such a valuable tool.
A traditional Easter Egg Hunt involves a bunny. This hunt involves a mouse. Try and find some of the hidden (and very funny) online marketing gems.